Social Media & Brand Coordinator

Job Title: Social Media & Brand Coordinator (Full-Time)

Location: Toronto, ON (Hybrid / In-Person for Events)

Employment Type: Full-Time

About the Role

We’re looking for a creative, detail-oriented Social Media & Brand Coordinator to manage our digital presence, engage with customers, and support brand growth across multiple platforms. This role is ideal for someone who blends content creation, graphic design, social media management, and customer communication—and enjoys being hands-on with growing brands.

Key Responsibilities

Social Media Management

  • Manage and grow brand presence on Instagram, Facebook, LinkedIn, and other relevant platforms

  • Plan, schedule, and publish content using tools such as Planable or other cross-platform scheduling software

  • Monitor comments, DMs, and messages and respond to inquiries in a timely, brand-aligned manner

  • Track performance metrics and optimize content based on engagement and growth insights

Content Creation & Graphic Design

  • Create visually compelling graphics, reels, stories, and posts aligned with brand identity

  • Assist with content planning, captions, hashtags, and storytelling

  • Maintain consistent brand aesthetics across all digital channels

  • Support product launches, campaigns, and promotions with creative assets

Branding & Marketing Support

  • Support branding initiatives and ensure consistency across social, email, website, and events

  • Collaborate on campaign ideas and creative direction

Customer Communication & CRM

  • Handle new customer inquiries via social media, email, and website

  • Support email marketing efforts using Klaviyo and/or Mailchimp

  • Help maintain customer lists, segments, and campaign execution

E-Commerce & Marketing Tools

  • Work within Shopify for basic product updates, content changes, and promotions

  • Coordinate with marketing tools and platforms to support digital campaigns

Paid Advertising Support (Bonus)

  • Assist with or manage Meta (Facebook & Instagram) Ads and Google Ads campaigns

  • Support ad creative development, audience targeting, and basic performance tracking

  • Collaborate on optimizing campaigns for conversions and brand awareness

Events & On-Ground Support

  • Assist with planning and execution of social events, pop-ups, and brand activations

  • Support live social coverage during events when required

Required Skills & Qualifications

  • Proven experience in social media management and content creation

  • Strong graphic design skills (Canva, Adobe Creative Suite, or similar tools)

  • Working knowledge of Shopify, Klaviyo, Mailchimp, and social scheduling platforms (e.g., Planable)

  • Excellent written and verbal communication skills

  • Strong understanding of branding, aesthetics, and digital marketing trends

  • Highly organized with the ability to manage multiple projects

  • Available full-time and flexible for occasional event support

Nice to Have

  • Experience with Meta Ads and Google Ads

  • Experience working with consumer, beauty, lifestyle, or DTC brands

  • Video editing and short-form content (Reels/TikTok)

  • Basic analytics and reporting experience

  • Influencer or UGC coordination experience

Why Join Us

  • Work closely with fast-growing brands

  • Creative freedom with real impact on brand growth

  • Collaborative, hands-on environment

  • Opportunity to expand skills across branding, content, and paid media