Brand Type: New Beauty Startup

Category: Natural Skincare (Clean Beauty)

Year: 2026

Challenge

A Toronto-based entrepreneur wanted to launch a clean, vegan skincare line but lacked the formulation knowledge and manufacturing capabilities. The goal: create five products (cleanser, toner, serum, moisturizer, and eye cream) with a minimalist ingredient philosophy and clinical-level performance.

Angel's Solution

Our R&D team developed:

• A Betaine + Hyaluronic Acid hydrating cleanser

• A Niacinamide balancing toner with plant-derived humectants

• A Vitamin C brightening serum stabilized in the lab

• A Squalene + Ceramide moisturizer for barrier strengthening

• A Peptide eye cream for firming and hydration

We also provided:
✔ Ingredient research
✔ Custom formulation
✔ Stability testing
✔ Packaging compatibility
✔ Sample refinement
✔ Certification guidance (GMP, cruelty-free)

The complete line was manufactured in 120 days.

Results

• Brand launched with zero delays

• 98% positive customer reviews within 60 days

• Products accepted into 40+ boutique retail stores

• The Serum became the #1 seller, generating 45% of revenue